[IxDA Discuss] # JOB # WebX Experience Director #Cleveland, OH# Recruiter # Full Time

[Veena Gowthamchand]

WebX Experience Director

Ohio - Cleveland

Full-time

 

The Ideal Candidate: 2+ to 5 years of experience

Management Experience Required - Yes

Minimum Education - Bachelor's Degree

Willingness to Travel - Occasionally

 

The WebX Director is responsible for the user experience strategy (UX) and
team direction for public-facing web sites.

 

The primary responsibilities include: 

 

The quality and productivity (as measured by Quote Starts/Visits) of Search
engine optimization for All investor relations, public relations and human
resources activities delivered via The user experience strategy and yield
optimization for >80 landings pages and microsites; Monitoring and analysis
of Web 2.0 trends; Review of suggested code techniques for compliance with
best practices, user expectations and site performance; Review of site
activity data (web analytics) and experience optimization; Hiring, managing
and development of interface designers, Flash designers, web developers,
writers and information architects; Coordination of web activities with
Marketing, On-line Service, Acquisition and other groups; The WebX Manager
also manages the Commercial Auto web development team. 

 

Specific responsibilities are:

 

User Experience(UX) Strategy

Develop the user experience strategy for and associated sites/landing pages.
This includes the development of UX requirements, creation of Information
Architecture documentation, direction of team members, and review of all
work in progress. Provide UX strategy recommendations for other corporate
groups including HR, IR, PR and PCA.

 

Experience Optimization

Review data for existing web site experiences and provide recommendations
for improvements/remediation. Develop strategies for the creation of new
experiences to address issues.

 

Search Engine Optimization

Create the requirements for all organic SEO activities. Supervise all SEO
reporting and optimization activities.

 

Thought Leadership/Web 2.0 Strategy

Monitor developing internet trends, make recommendations, look for
integration opportunities for content, partners and technology.

 

Creative/Content Review

Provide strategic direction and ongoing review of all user interfaces and
interface elements such as copy, graphics, video, audio.

 

 

 

Web Analytics

Create requirements for the collection and analysis of web data forReview
ongoing data for site performance, content usage, yield, site search use,
retailing campaign performance and landing page performance.

 

Usability 

Review interfaces for usability issues - make experience

recommendations. 

 

eMarketing, PM Marketing Support

Provide web strategy recommendations for on-line marketing and web
promotions.

8-10 years of Internet experience required preferably with a transactional
website

Active knowledge of and experience with search engine optimization

Team management experience preferred 

 

Email your resumes to veena at bestica.com

 

To look for more bestica jobs visit www.bestica.com/jobs.aspx

 

 

Regards

Veena Gowthamchand

Recruiting Coordinator

Ph:   210-614-4187

Fax: 210-745-1631

 

 <http://www.bestica.com/> www.bestica.com

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