[IxDA Discuss] Branding - including .com in logo/name?

[Tom Dell'Aringa]

On 9/6/07, Anne Hjortshoj <anne.hj at gmail.com> wrote:
>
> I disagree. Flickr never used the .com in its name, for example.
>
> To me, [company name].com smacks of "dot com era," i.e., a company
> that hasn't necessarily thought through its business model and is just
> throwing itself out there as a web site. Which isn't necessarily how
> it is, of course, but that's the association that springs to mind for
> me.


That's one reason why I am against it. And I agree with the statement of
tying the business name to a technical constraint.

Also, the .com appendage tends to mess up a logo, I think.


Also agreed. It tends to be an unnecessary visual distraction, and it's
difficult to work it in well and have it look aesthetically pleasing.