[IxDA Discuss] Dayparting for newspaper sites

Johan Sjöstrand johan.sjostrand at hyperisland.se
Mon Nov 12 04:20:38 PST 2007


Hello.

I was wondering if anyone would be kind enough to share some links,  
case studies and/or insight on dayparting for online newspaper sites.

 From "the google" i've found what I already know:

Morning: users want to read their email and the news
Afternoon: users at work start goofing off, reading fluff new, and  
checking movie times and the like
Evening: users switch to goal driven mode and start looking for cars,  
jobs, and products

Your views?

Thanks!

Best
Johan Sjöstrand


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