[IxDA Discuss] ATM interaction design

Jim Drew cfmdesigns at earthlink.net
Thu May 10 20:35:44 PDT 2007


On May 10, 2007, at 7:54 PM, Trip O'Dell wrote:

>> -My ATM makes me indicate that I would like to continue in English. I
>> live near Chinatown and Little Italy in San Francisco and I do think
>> they should offer at least Chinese and Italian and Spanish in my
>> neighborhood, but they shouldn't make English speakers press a button
>> to continue in English.
>
> I disagree, the bank should know your preferred language when you
> sign up for an ATM card. (or at least give you the option to note it
> either on the application or change it online).

Or just set the preference the first time that the card is used.


>> -It would be great if my ATM could remember what I usually do. I
>> usually ask for $100 from checking, no receipt, no balance. If I
>> entered my card and then my PIN and then saw a button that said '$100
>> from checking - no receipt', that would be great. That would be my
>> favorite button. And then it could just offer me the other options if
>> I needed them.
>
> Agreed - but I would take it a step further. I would allow users to
> configure their own atm options on the bank website.

Eh, whatever.  It will cost them $20 million dollars to enable that,  
1% of online customers will use it (and only 1% of all customers will  
be online ones), and there will be absolutely no increase in ATM  
usage or new customers as a result.  No ROI.

We already know that only a handful of users will customize the  
interface of an app they are already in.  Far fewer would customize  
the interface for an app they aren't currently using.

An MRU or favorite button would probably be easier to implement and  
have a more direct impact on the user.


-- Jim





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