[IxDA Discuss] Incentives in medical domain

[Mark Schraad]

Maral,

I have done a lot of research and design work in thehealthcare/pharma world. While a spiff in the form of a gift or mney is great, that is typically not why you get participation. I have found at the professional level, inspite of being over worked and incredibly busy, if the situation and topic is important they will make the time. Specifically, I have spent time with pharmacists, consulting pharmacisit, doctors and pharma reps - all very busy... and was able to easily get an hour or more from each of them for interviews and work session. A group of us put together a scenario planning weekend for the healthcare industry last spring and had no trouble finding experts that traveld at their own expense to participate. A lot of it is how you positions the tpic. The nature of the topic is even more important. Hope this helps...

Mark



 
On Thursday, May 03, 2007, at 09:52AM, "Maral Haar" <maral.haar at gmail.com> wrote:
>Hi everybody,
>
>I work at a company who develops medical devices. There are strict
>regulations concerning bribary in this domain. Becuase of that my boss
>is very concerned about giving incentives to nurses or doctors who
>participate in an usability test or a focus group or something
>similar.
>
>Does anybody here also work in the medical domain or a similar
>regulated area? How do you handle incentives for users who participate
>in evaluations of prototypes or requirement analysises?
>
>Thanks in advance,
>
>Maral