[IxDA Discuss] Crafting a user research e-mail... what to say?

Robert Barlow-Busch bbb at terapath.net
Wed Jul 11 07:03:09 PDT 2007


In my experience, the most effective strategy for recruiting participants
is:

Offer an opportunity, don't ask for help.

As soon as you ask for help, people's spam/advert/telemarketing filters kick
in and your work becomes much harder. Offer an opportunity, on the other
hand, and you'll get their attention.

What's the opportunity? "To have a real impact on the design of a product"
-- either a product they currently use, or might like to use because it's
intended for people just like them.

-- 
Robert Barlow-Busch
Terapath Inc.
bbb at terapath.net
www.chopsticker.com



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