[IxDA Discuss] Usability as Feature

[Mark Schraad]

I believe the fundamental reason for Apple's success is failure.

Mark

 
On Thursday, February 01, 2007, at 10:40AM, "Alok Jain" <alok.ajain1 at gmail.com> wrote:
>>> This is the key success for Apple. Their lead designed comes out of the
>>>European design schools and this is so apparent in their style change from
>>>before Mr. I've to after.
>
>I think the fundamental reason for success of apple products is leadership,
>we always talk about Sr. Management buy-in into user centered design
>(keeping process aside) as a must for success of products, and here is a
>company where CEO is driven by that. I am neutral about whether European
>design influence has helped or not, but I think that's possible in any large
>organization, it's the leadership which helps realize the possibility in
>case of apple (an other companies like google, 37 signals..).
>
>-- 
>Best Regards
>Alok Jain
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