[IxDA Discuss] Purchase path changes

[Peter Boersma]

Juan Lanus said:
> [..] throw a dice and take him
> to one path or the other according to a predefines proportion
> [..]
> And set a cookie for to remember user's choice next time.

And this process can be supported by so-called A/B or multivariate test
software like Memetrics (http://www.memetrics.com/). Their software has been
used to streamline on-line sales processes before.

Peter
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