[IxDA Discuss] [Local IxDA] Announcing IxDA Hong Kong

Fredrik Johansson Oviedo fredrik.oviedo at gmail.com
Thu Dec 7 07:50:46 PST 2006


I would like to second that


> Companies want to have good products but they don't know which people
> to hire (IxD? Usability? UCD? HCI? UX? IA? ID?...). 98% of the
> companies in HK are small medium enterprises so they get really lost
> with so many "different" disciplines. We aren't making the life easy
> for our customer, i.e., companies interested in our services.


My dream is to package our competence and communicate, not just to companies
but also to the public, about the importance of our disciplines. How we
cooperate producing everyday products, both digital and physical, that
shapes peoples lives.

If we can't communicate the importance of our competence, we can't blame
them for not taking us serious. Let us all (disciplines) together create
local exhibitions with the sole purpose of enlighten companies and the
public about the importance of our roles. The paradigm is shifting
from technology centered development to usability and experience centered
development where the user preceeds technology. Let us inform them about
that shift and that we are the ones who should hold the torch! (please
correct me if I'm wrong)

//Fredrik





On 12/7/06, Regnard Kreisler C. Raquedan <regnard at raquedan.com > wrote:
>
> Hello Adler!
>
> Good luck with your IxDA initiatives in HK!
>
>
> On 12/7/06, Daniel Szuc < dszuc at apogeehk.com> wrote:
> > Welcome Adler & congratulations.
> >
> > Pleased to see all communities & disciplines coming together.
> >
> > Suggest the end game is getting business to understand the value of the
> > process of involving users & strategic designers to develop products
> that
> > delight users.
> >
> > Welcome organising more events in both HK and China to promote all UX
> > disciplines. Perhaps an IxDA F2F in Shenzhen?
> >
> > Rgds,
> >
> > Daniel Szuc
> > Principal Usability Consultant
> > Apogee Usability Asia Ltd
> > www.apogeehk.com
> > 'Usability in Asia'
> >
> > The Usability Toolkit - http://www.sitepoint.com/books/usability1/
> >
> > -----Original Message-----
> > From: discuss-bounces at lists.interactiondesigners.com
> > [mailto:discuss-bounces at lists.interactiondesigners.com] On Behalf Of
> > Pedro-Jorge Adler
> > Sent: Thursday, December 07, 2006 11:00 AM
> > To: local-groups at ixda.org ; discuss at ixda.org
> > Subject: [IxDA Discuss] [Local IxDA] Announcing IxDA Hong Kong
> >
> >
> > Hello All,
> >
> > This is a very exciting moment! Yesterday we had our kick off F2F
> meeting in
> > Hong Kong in the roof top of the Fringe Club. There were people coming
> from
> > Philips, Yahoo, HSBC, Apogee HK, Kaizor and Hong Kong Jockey Club, and
> also
> > from the Poly University of HK. A good start, no?
> >
> > We had some drinks and a good discussion about IxD in HK, what we do and
> how
> > complicated is to explain what we do to companies (see below other
> topics).
> >
> > Thanks to Daniel Szuc (HK UPA Chapter) and Nicole Schadewitz (IxD in
> Poly
> > University) for helping to spread the word.
> >
> > Greetings,
> > Adler
> >
> >
> >
> > Other topic include: (remember that the context here is HK not Europe or
> US)
> >
> > - Next F2F and other events
> >
> > - What does really Interaction Design mean? How different is it from
> other
> > disciplines like Usability, User Experience, Information Architecture,
> ...?
> > We, that are in the field, know the difference but the problem arises
> when
> > we try to explain what we do to other people, companies and
> organisations.
> >
> > - One big community instead of many small groups ?!? All the
> > communities/organisations above aim to design good products. Each
> discipline
> > certainly deals with different aspects (behaviour, interaction,
> usability,
> > experience, information, ...) and it makes sense to have these
> disciplines
> > but the message to the outer world is difficult to pass and promote.
> > Companies are confused about the differences of each discipline. (there
> are
> > sometimes even "funny" job ads that mix titles, make up new titles or
> have
> > descriptions completely different from the title).
> >
> > Companies want to have good products but they don't know which people to
> > hire (IxD? Usability? UCD? HCI? UX? IA? ID?...). 98% of the companies in
> HK
> > are small medium enterprises so they get really lost with so many
> > "different" disciplines. We aren't making the life easy for our
> customer,
> > i.e., companies interested in our services.
> >
> > Should we promote and have more co-shared local meetings instead of many
> > small groups? What's the front end that companies see?
> >
> > They want better products but they get lost in this usable, user
> friendly,
> > useful, ... world of disciplines!
>
>



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