[IxDA Discuss] Should we expect more effort from our users?

[Miguel Gonzalez]

Technology is changing the way people think or act, when talking of web pages, people now input
two to three words, before they used to input just one, this shows a change on the way they
interact with search systems.

Even so, do not expect people to change too much, technology evolve far much faster than human
brain and so you should make it easy to use, do not expect the user to input more than two or
three words.

They will get that universe of results and there it is where you have to make it easier for them
to narrow down that universe, a clever and dynamic classification of, lets continue with the
example, businesses, classify those businesses in a way the final user expected it to be, you
should know your target audience better than any of us and so be able to know how your users want
those results, what their goals are.

In brief, expect users to modify behaviour but that will be very, very subtle, as I said,
technology evolve far more faster than human brain does. It also depends of your audience, are
they power users searching for a kind of business? That will change things.

Miguel Gonzalez.