[IxDA Discuss] Common design mistakes?

[Bret Hekking]

> > I am thinking of putting together a half-day course for CHI 2007.  As
> > I prepare for it, I'm curious about something.  What, in your
> > experience, are the most common design mistakes made by novice or
> > untrained designers?  (Or those most likely to be taking an
> > introductory CHI course?)
> >
Great (albeit loaded) question!

In my experience, in which most design has been done by developers, the biggest
issue is designing for the wrong audience, either based on personal preference
or based on what the VP, C-level exec, etc. likes, rather than upon what users
need. Obviously, these are much more expedient approaches, but also much
riskier.

Bret Hekking

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